Hospitality Management Archives - º£½ÇÂÒÂ× /academic-area/hospitality-management/ º£½ÇÂÒÂ× Mon, 18 May 2020 19:28:06 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 /wp-content/uploads/2019/10/favicon1.ico Hospitality Management Archives - º£½ÇÂÒÂ× /academic-area/hospitality-management/ 32 32 Catering Sales & Event Management /course/catering-sales-event-management/ Wed, 15 Jan 2020 17:08:48 +0000 https://live-great-bay-wp.pantheonsite.io/course/catering-sales-event-management/ This course is designed to introduce students to the world of on-premise catering by delving into the different aspects of catering sales and event management from the venue’s perspective. Students […]

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]]> This course is designed to introduce students to the world of on-premise catering by delving into the different aspects of catering sales and event management from the venue’s perspective. Students will learn about the different types of events and meals beginning with the sale and marketing of the venue. Understanding how to plan and execute an event from start to finish will be the core emphasis of this course. Students will apply the basic principles of working with an event planner by initiating and executing all of the steps required in planning the event including meal functions, room setup, production & solicitation. Students will also have the opportunity to learn the Delphi Sales and Catering system which is used by catering and sales professionals worldwide. Fall semester

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]]> Introduction to Hospitality Management /course/introduction-to-hospitality-management/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/introduction-to-hospitality-management/ This course will introduce students to the specialty area of business called hospitality management. Students will learn about basic operations, industry challenges, and current trends in tourism, recreation, restaurants, food […]

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]]> This course will introduce students to the specialty area of business called hospitality management. Students will learn about basic operations, industry challenges, and current trends in tourism, recreation, restaurants, food service, lodging, resorts, spas, special events, conventions, travel, casinos, cruise lines, airlines, theme parks, and more. Students will gain an understanding of the foundation skills and knowledge needed for a successful career in the world’s largest industry. Opportunities to explore specific industry segments in more depth are offered through field experiences and interactions with hospitality professionals. Fall semester

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]]> Hotel Operations /course/hotel-operations/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/hotel-operations/ This course focuses on the roles and duties of the general manager and front office manager of a full-service hotel. With an emphasis on front office operations, this course will […]

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]]> This course focuses on the roles and duties of the general manager and front office manager of a full-service hotel. With an emphasis on front office operations, this course will focus on the interdepartmental flow of operational procedures for the total hotel organization. The student will examine all elements of effective hotel operations management including planning, staffing, revenue management, cost controls, reservations and sales. Fall semester

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]]> Hospitality Marketing and Sales /course/hospitality-marketing-and-sales/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/hospitality-marketing-and-sales/ This course applies basic marketing principles and sales techniques to the unique environment of the hospitality industry. Students will learn how to develop a strategic marketing plan integrating key elements […]

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]]> This course applies basic marketing principles and sales techniques to the unique environment of the hospitality industry. Students will learn how to develop a strategic marketing plan integrating key elements of market segmentation, targeting, and branding. Current trends in global marketplace distribution and promotional strategies will also be examined. With a focus on understanding consumer behavior, this course will provide students with an understanding of sales management theories and practices used by hospitality professionals. Through case studies, lectures, guest speakers, and projects, students will apply techniques and strategies to a variety of service businesses including hotels, resorts, spas, and restaurants. Prerequisite: HOS110G. Spring semester

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]]> Customer Service /course/customer-service/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/customer-service/ This course examines the principles of customer service and its significance in a service-driven industry. Topics covered include: the service strategy; internal and external customers’ wants & needs, communicating customer […]

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]]> This course examines the principles of customer service and its significance in a service-driven industry. Topics covered include: the service strategy; internal and external customers’ wants & needs, communicating customer service; profiles of successful companies; and service people – motivation, communication, and reward. Fall/Spring semester

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]]> Planning Meetings & Conventions /course/planning-meetings-conventions/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/planning-meetings-conventions/ This course introduces the various types of events and activities that can be planned for resort management hotels and convention centers. Students will learn how to work with business convention […]

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]]> This course introduces the various types of events and activities that can be planned for resort management hotels and convention centers. Students will learn how to work with business convention coordinators, recruit speakers and performers, plan menus, deal with catering departments and talent companies, and plan special events. Negotiation skills, creativity, liability issues, and risk management will be emphasized. Fall semester

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]]> Hospitality Law /course/hospitality-law/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/hospitality-law/ This course provides a basic understanding of the legal principles and precedents related to hospitality industries with a concentration on hospitality management. Topics include employee relations, compliance with the Americans […]

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]]> This course provides a basic understanding of the legal principles and precedents related to hospitality industries with a concentration on hospitality management. Topics include employee relations, compliance with the Americans with Disabilities Act, contracts, liability, negligence, health and safety issues, discrimination, questions of jurisdiction, competition and anti-trust issues, and international relations. Case studies will be examined and the concept of ethics within the industry will be explored. Spring semester

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]]> Restaurant Development & Strategic Planning /course/restaurant-development-strategic-planning/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/restaurant-development-strategic-planning/ This course will introduce students to the basic skills of effective restaurant administration. This includes supervising personnel, problem solving, forecasting and operational analysis. There is training in menu planning and […]

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]]> This course will introduce students to the basic skills of effective restaurant administration. This includes supervising personnel, problem solving, forecasting and operational analysis. There is training in menu planning and food and beverage cost control. Students will acquire firsthand knowledge of developing a restaurant from concept to operation. Fall semester

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]]> Food and Beverage Operations /course/food-and-beverage-operations/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/food-and-beverage-operations/ This course is designed to introduce the student to managing front-of-the-house operations with a focus on providing superior service. Management topics include food and beverage product knowledge, sales forecasting, cost […]

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]]> This course is designed to introduce the student to managing front-of-the-house operations with a focus on providing superior service. Management topics include food and beverage product knowledge, sales forecasting, cost control, and basic human resource management. Distilled beverages and wines and the impact they have on resorts and restaurants in generating sales and planning menus will be examined. The course will also include the laws and procedures related to responsible alcohol service. Spring semester

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]]> Introduction to the Spa Industry /course/introduction-to-the-spa-industry/ Wed, 15 Jan 2020 17:08:33 +0000 https://live-great-bay-wp.pantheonsite.io/course/introduction-to-the-spa-industry/ This course will examine the growing segment of spas and spa services. The evolution of the spa industry will be detailed from ancient civilizations to today with an emphasis on […]

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]]> This course will examine the growing segment of spas and spa services. The evolution of the spa industry will be detailed from ancient civilizations to today with an emphasis on the interrelatedness of spas, medicine, healthcare, tourism and hospitality. Students will learn the unique aspects of a variety of spa categories including day, resort, medical, destination, hospital, and lifestyle management spa programs. Students will learn resume writing and interview skills. This course will provide the knowledge base necessary for students to successfully attain a position in Spa Management or for the Massage Therapy student to successfully apply for a position in the massage therapy field or establish a private practice. The student should be able to use these preparatory skills to facilitate the attainment of his/her career goals. Summer semester

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